Unhappy marketing?

At our last Hugoversity training session – once again brought to you through the power of Zoom – Head Girl Charlotte and Prefect Beth were on hand to help you

The Art of the Click by Glenn Fisher

Welcome back to the Hugoversity library, where each month we read and review a PR and marketing book to help our students learn. This month, Media Maestro Sophie read The

Book review: Marketing a love story: How to matter to your customers

Hello, and welcome back to the Hugoversity library, where we read and review PR and marketing-related books to help you learn. For this month’s review, Prefect Natalie read Marketing a

What is nudge marketing?

Here at Harvey & Hugo, when we are planning content and marketing strategies, we look at things on a deeper level than just selling a product – it’s all about