How can you implement nudge marketing?

In March, we took a look at nudge marketing; what it is, why it works and the different elements of it. But how can you implement this into your marketing

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A typical day in the life of our Head Girl, Charlotte

5am – 8am: I’m an early bird and start work between 5am and 6am. My brain works best at this time and I can get some deep thinking and uninterrupted

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New Trends for 2018 – Part 2

In this blog, we’ll be covering the second half of our Hugoversity seminar, New Trends for 2018. We’ll be including our predictions for the world of social media, as well as some handy hints and tips to make

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New Trends for 2018 – Part 1

On Friday January 26th, Prefects, Natalie and Maddy, welcomed those from various industry sectors into Business Central for our first Hugoversity seminar of the year, New Trends for 2018. Covering their predictions for the world of social media in the

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Benefits of a PR campaign

“If I was down to my last dollar, I’d spend it on public relations.”  Bill Gates Now Bill is clearly a wise man! Here are some reasons he’d put his precious

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Head Prefect Charlotte & the ‘tail’ of Harvey & Hugo

In this fast-paced accelerating technological world, Head Prefect Charlotte, believes that the learning never stops. That’s why, earlier this year, she launched Hugoversity, a PR and social media school that

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Tricks of the Trade

There was a time when appearing in your target market’s favourite magazine, for free, was deemed a simple enough task. A story was sold in (well of course) and the

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