Book review: Marketing a love story: How to matter to your customers

Hello, and welcome back to the Hugoversity library, where we read and review PR and marketing-related books to help you learn. For this month’s review, Prefect Natalie read Marketing a

PR and marketing books to read during lockdown

Now is a great time to do some learning and what better way than to pick up a good book? One of the most successful investors of our time, Warren

Book Review: OMG Strikes Back

When you come across something so amazing that you just have to tell the world (again) Welcome to another instalment of the Hugoversity library where we review PR and marketing-related

PR in a pandemic

If you were unable to join us for our virtual seminar all about the importance of PR during a pandemic, then you missed a treat. Truly, try harder next time.

Book review: Building a StoryBrand by Donald Miller

Building a StoryBrand Welcome back to the Hugoversity library where we review PR and marketing-related books to help our students learn. Since having more time on our hands while being

Fancy a career in PR?

Our second virtual Hugoversity seminar, ‘Fancy a career in PR?’ went down a storm with the pupils. With the coronavirus lockdown still in place, Prefect Natalie entered the living rooms

Book review: How to Own The Room: Women and the Art of Brilliant Speaking

How to Own The Room: Women and the Art of Brilliant Speaking by Viv Groskop Welcome once again to the Hugoversity library, where each month we review a PR and

The Art of LinkedIn Advertising

March’s Hugoversity was a session with a difference – we went virtual! With the country on a coronavirus lockdown, Prefects Charlotte, Jenn and Sophie brought the classroom to our students

Making the most of your downtime

Thanks to the increasing impact of coronavirus, times are tough for businesses, and, with the recently-announced lockdown imposed, could get tougher. It may be hard to see at the moment,

Get ready for Hugoversity!

Following the recent announcement advising social distancing, this month’s Hugoversity seminar will be coming to you live in your living room! (Or wherever else you’re spending your WFH days). We’ll