Book review: How Brands Grow

How Brands Grow, by Byron Sharp Welcome to the Hugoversity library, where each month we’ll be publishing a PR and marketing book review to inspire our students to keep learning

So many books, so little time

“The more that you read, the more things you will know. The more that you learn, the more places you'll go.” So said Dr Seuss, and the Prefects at Hugoversity couldn’t agree more. That’s why we’re celebrating this National Reading Day with the launch of our very own library.

Wink wink, nudge marketing

The goal of any marketing strategy is to achieve sales and business growth. While this is highly valuable, it can be time consuming and costly to achieve. There are many

It’s our first birthday as a North East training and recruitment division!

At training and PR recruitment division, Hugoversity, we have officially been sharing knowledge and building brands across the North East for one year! We launched in September 2017 and have

Learning never stops at Hugoversity

Head Girl, Charlotte was recently asked to contribute to the Business Central blog and given the theme of learning and professional development. As is Hugoversity’s ethos, we believe that learning